Hugging Face Inc., the New York-based company behind the world's most widely used hub for open-source machine-learning models and datasets, is exploring a sale that could value the company at $13 billion or more, Business Insider reported, citing people familiar with the matter. The company has brought in a bank to gauge potential buyers' interest, according to the report; talks are described as early, with no bidder yet named.

The reported valuation would represent close to a threefold increase from the $4.5 billion figure attached to Hugging Face's last disclosed funding round — a $235 million Series D closed in August 2023 and led by Salesforce Ventures, with participation from Google, Amazon, Nvidia, Intel, Qualcomm and IBM. Earlier backers include Sequoia Capital and Lux Capital. The company has raised roughly $399 million in total since its founding.

Hugging Face was started in New York in 2016 by Clément Delangue, Julien Chaumond and Thomas Wolf, originally as a chatbot app aimed at teenagers, before pivoting to become what is widely described as "the GitHub of AI" — a platform where researchers and companies share, host and deploy open-source models and datasets. Its Transformers library has become foundational infrastructure across the machine-learning industry, and the company has more recently expanded into hardware and robotics through its acquisition of French startup Pollen Robotics, whose humanoid robot product line spans a $70,000 industrial model down to a $299 consumer device.

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The exploration of a sale comes at a moment of intensifying consolidation pressure across the AI infrastructure layer, with Hugging Face's own chief executive previously noting that he hears from roughly ten AI startup founders a week looking to sell their companies. Whether Hugging Face itself is now approaching a similar juncture — rather than continuing to raise fresh venture capital or pursue an eventual IPO, an option Delangue has publicly discussed — remains unclear from the reporting so far.

A deal of the scale being discussed would represent one of the largest acquisitions in AI infrastructure history, rivalling recent mega-deals across the sector as large technology companies and well-capitalised AI labs compete to control the platforms, tooling and data pipelines that increasingly sit underneath the industry's foundation models. Hugging Face did not immediately respond to requests for comment on the report.

For an ecosystem of open-source developers who have relied on Hugging Face's neutrality as a platform — hosting models from rival labs including OpenAI, Google, Meta and Chinese developers such as DeepSeek and Alibaba's Qwen team side by side — the prospect of an acquisition by any single strategic buyer raises pointed questions about whether that neutrality could survive new ownership, and who among the industry's biggest players might be willing to pay a premium to find out.