
FINTECH 2.0 The rise of embedded everything – why every company is becoming a bank (and why that scares the incumbents)
Neobanks like Chime and Nubank promised to replace traditional banking. Robinhood made trading free. Stripe made payments invisible. The narrative was simple: fintech startups would eat the legacy financial system one vertical at a time. But that war is over. And neither side won.








